With my book Writing Young Adult Fiction for Dummies pubbing in a few months, I’ve been considering the best way to launch it. In the online world, it’s called a “virtual book launch.” Then I get a question from a writer at DearEditor.com that asks about this very topic:
Dear Editor . . .
I’m looking for suggestions and ideas on how to pull off a successful virtual launch party for a self-published book.
Sincerely,
Michael
Timely! Instead of answering this question myself, though, I decided to call in my DIY virtual publicity guru and friend Darcy Pattison. I swear, if it’s publicity-related and deals with pixels and other intangibles, Darcy has insight into it. I love what she has to say about making book trailers in her book The Book Trailer Manual, so I showed her this question. An author and a teacher, Darcy knows how to lasso abstract topics into wise and tangible nuggets. And with virtual book launches, that holds true. Check out her very smart answer in her role as my Guest Editor for the Day post at DearEditor.com.